Guide: What is Customer Experience Optimization?

Customer Experience Optimization can help you grow your brand, reduce churn, increase customer retention, and ultimately upsell.  In the hyper-competitive world of today’s online market, a customer’s experience during their journey with a brand is more important than ever. Consumers remember bad experiences for much longer than good ones and are twice as likely to share a bad experience as they are a good… Continue reading Guide: What is Customer Experience Optimization?

Chatbot Marketing: How Do Chatbots Work For Marketers

AI technology never seems to slow down, and nowhere is this more apparent than with chatbot marketing. Chatbots are quickly gaining a lot of traction within the industry. There’s always something new in this technology, and on top of being automated, it is becoming more human-like. In this article, we explore chatbot marketing and answer… Continue reading Chatbot Marketing: How Do Chatbots Work For Marketers

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NFC Tags – Enhance the Chatbot Experience with NFC

What is NFC? NFC stands for Near-Field Communication and allows compatible devices to exchange information with a simple tap by way of NFC tags. In simplest terms, any two objects with NFC tags are able to communicate wirelessly when in (very) close proximity. While it may sound like groundbreaking technology, it is fundamentally more evolutionary… Continue reading NFC Tags – Enhance the Chatbot Experience with NFC

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How To Build A Chatbot: 10 User Experience Design Mistakes To Avoid

A web shop can build a unique customer experience with a chatbot shopping assistant.

User experience design is a vital element of successful chatbots, helping companies to improve customer engagement and customer satisfaction. Chatbots designed according to the best UX practices can create quality interactions with customers in connection with an inquiry to Customer Service.  Users require an instant reply and accurate answers, regardless of the timing or complexity of… Continue reading How To Build A Chatbot: 10 User Experience Design Mistakes To Avoid

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The Future of Digital Customer Experience. AI as a Business Strategy in Post-COVID-19 Times

Using Digital Customer Experience as a Competitive Advantage Ever catch yourself wondering how to perfect your digital customer experience? It isn’t exactly news that a great experience for customers is a key to success. Happy customers return, don’t churn, and most importantly, refer your business to potential new customers. But in these unprecedented times, it… Continue reading The Future of Digital Customer Experience. AI as a Business Strategy in Post-COVID-19 Times

Build A Bot 101: 10 Steps to Build a Smart Chatbot That Your Customers Will Enjoy Chatting To

When you build a bot it’s important to consider the chatbot’s ability to understand human language and solve the user’s problems. A smart bot should be able to have a human-like conversation and should not ask repetitive questions. Engaging with a smart bot should be something your customers will enjoy. This guide will provide you… Continue reading Build A Bot 101: 10 Steps to Build a Smart Chatbot That Your Customers Will Enjoy Chatting To

9 Revolutionary AI applications that will make you re-think Machine Learning

In the past few years, the popularity of AI applications has taken off. This past December, The Conference on Neural Information Processing Systems – one of the most popular AI conferences – was sold out within 11 minutes. Quite a difference from two years prior when the conference sold out after 2 weeks. This points to a… Continue reading 9 Revolutionary AI applications that will make you re-think Machine Learning

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